CCAP III Certification Exam (Online)

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CCAP III Certification Exam (Online)


Level 3: Customer Advocacy Program Strategy & Management

Online exam enrollment must be purchased individually. On completing purchase, you will be issued a unique, one-time use access code by email. This code cannot be shared or duplicated. Your order confirmation email will provide further instruction to register for and take the exam.

Please see below for details about the exam.

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Certification Prerequisites:

  • Mastery of CCAP Level 1 Exam and CCAP Level 2 Exam topics, and attainment of CCAP I and CCAP II Certification,

  • At least five years of experience (or equivalent) in a customer advocacy-related field, and

  • Two professional references that can validate your expertise.

Exam Format:

  • Length of exam: 1 hour

  • Exam content: 60 multiple choice questions

  • Passing score: 85% (at least 51 correct answers out of 60 questions)

  • Delivery format: Online

    By request, proctored in-person at ICCAP-Approved testing centers.

  • Permitted supporting materials: None; the exam is closed book. A calculator will be provided through the online testing platform.

  • Exam language availability: English

This exam tests for competency in:

  • Building an advocacy program from scratch

  • Garnering executive buy-In

  • Positioning advocacy activities as a benefit to the participants

  • Identifying and mitigating advocacy silos

  • Clearly defining process, expectations, and what success looks like

  • Successful customer engagement

  • Elevated program promotion

  • Advocacy Program team incentives

  • Educating and partnering with Sales for optimal use of advocates

  • Leveraging customer conferences for advocate engagement

  • Designing a supporting technology stack

  • Data management cross-checks

  • Developing and delivering metrics that matter

  • Program promotion of value and impact

  • Nurturing advocates

  • Oversight of all materials / assets being developed

  • Coordination/management of outsourced support staff